S. Clements Homes

S. Clements Homes, a custom home builder based in Texas, specializes in crafting unique, high-quality homes that reflect the owner's vision and lifestyle. When I first worked with S. Clements Homes, the goal was to redesign their website to better showcase their beautiful craftsmanship and make it more accessible and visually appealing. We focused on incorporating a Texas-inspired aesthetic, honoring the owner's roots while reflecting the company’s dedication to quality and attention to detail.

Over the years, I’ve continued to work closely with S. Clements Homes, providing regular website updates as the company adapted to the changing demands of the construction industry, especially post-COVID. Whether adjusting content, services, or offering guidance on marketing strategies, I’ve ensured that the website remains a strong tool for business growth.

An especially challenging yet rewarding part of this project involved working with Google to ensure the road where my client’s new offices were built was properly recognized and listed. This required significant back-and-forth communication with Google, ensuring customers could easily find the location. In addition, I advised on enhancing their Google Business reviews, a project we worked on over time, ultimately boosting their online visibility and customer engagement.

A huge part of this project also involved back-end SEO and analytics. Given the high level of competition in the market, it was essential to focus on keyword and content strategy to keep them findable and relevant. Additionally, I have collaborated with other media companies to incorporate their work into the already established S. Clements website, ensuring that all goals align to strengthen the brand’s online presence.